big data australia cx 02

2nd – 3rd February 2016 | Swissotel Sydney , Australia

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Big Data & Customer Experience World Show Australia 2016

In today’s connected world, consumers are becoming increasingly sophisticated and have high expectations of the retail experience. Building personalised customer experience requires deep insights into customer interactions, data, and processes which goes beyond the usual transactional-based customer-service. 

Big data initiatives have become a reality among many organisations today. Using a holistic data view to gain the fullest understanding of customer interactions, intentions and values possible is the direction all technology savvy companies should be heading towards. Given that 81% of customers are willing to pay more for a better customer experience, retailers recognise the value of data driven customer experience, but few are actually leveraging it to their advantage.

With in-depth interactive discussions and case studies from experts across industries, this conference is designed to engage potential solutions to current emerging challenges in relevant industries. With an expected audience of 100 attendees, join us for this 2-day Big Data Analytics for Customer Experience Management conference to dig deeper into topics and learn new strategies on how analytics can drive customer experience efficiencies and maximise revenue in business-related activities.

KNOWLEDGE PARTNER

 


GOLD SPONSOR


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SILVER SPONSOR


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RESEARCH PARTNER

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SPEAKERS LIST

Christian Wood

Christian Wood
General Manager, Journey Information and Digital
NSW Roads and Maritime Services

Con Menictas bnw

Con Menictas, PhD
Senior Statistician
Qantas Loyalty, Qantas Airways

Tony Gruebner bnw

Tony Gruebner
General Manager
Customer Operations, Sportsbet

Nick Tate bnw

Nick Tate, PhD
Head of Research Data Storage Infrastructure (RDSI) Project
University of Queensland

Chris Buxton bnw

Chris Buxton
CTO
Statistics New Zealand

 

 

 

ATO_DrGraco_01 (1)

Warwick Graco
Senior Director, Operational Analytics
Australian Taxation Office

Sue Temple bnw

Sue Temple
General Manager – Loyalty
Woolworths

Chris Brown, Basis Tech

Chris Brown
VP International
Basis Technology 

leif hanlen

Leif Hanlen
PhD
Technology Director
National ICT Australia 

paul-sonderegger-2545967

Paul Sonderegger
Big Data Strategist
Oracle 

 

 

 

xueli

Dr Xue Li
Professor
Data and Knowledge Engineering Division
School of Information Technology
University of Queensland

Dr Eugene Dubossarsky

Dr Eugene Dubossarsky
Business Analytics Leader

Dr Gnana Bharathy

Dr Gnana Bharathy
Consultant
Systems Wisdom/NSW Health

Steven Millward

Steve Millward
Commercial Director
Data Republic (owned by Westpac)

Este_Darin-Cooper

Este Darin-Cooper
Director
Regulation and Strategy
Office of the Australian Information Commissioner

SCHEDULE

To view schedule click on the toggle ( + ) buttons for Agenda day 1 or Agenda day 2

Agenda Day 1: 2 February 2016

 Agenda Day 1: 2 February 2016

08.30am Registration and Morning Coffee
09.00am

Opening Remarks by the Chairperson

Nick Tate bnw
Nick Tate, PhD

Head of RSDI

Research University of Queensland

09.15am

Keynote Address : The Rise of Big Data Capital

Data is now a kind of capital, on par with financial capital. And just like financial capital, having more than your competition is necessary but not sufficient. Companies will have to embrace new tactics like platform competition and network effects to create sustainable competitive advantage as their industries become ever more data-intensive. While these changes will be more intense for some businesses than others, none will be left untouched.

paul-sonderegger-2545967
Paul Sonderegger
Big Data Strategist
Oracle 

10.00am

Expert Presentation: Unleashing the Power of Data to Change Lives

Chris Buxton bnw
Chris Buxton
Chief Technology Officer
Statistics New Zealand

10.30am

Morning Refreshment and Networking Session

11.00am

Expert Presentation : Deriving Real Value Out of Social Media in Different Markets

  • What are the challenges in getting social media data especially for governments
  • What value can you get out of social media data
  • Human-vs-machine who does what?
  • Case studies on using big text in various environments

Chris Brown, Basis Tech
Chris Brown
VP International
Basis Technology 

11.45am

Case Study with Sportsbet: Winning Big With Sportsbet Data Driven Customer Experience Strategy

  • Driving customer acquisitions with actionable data insights
  • Transforming customer opinion through social network channels into opportunity
  • Leveraging on data insights to accurately target high value prospects


Tony Gruebner bnw
Tony Gruebner
GM, Customer Operations
Sportsbet

12.15am

Expert Presentation: Driving Big Data to Action and Outcome

Dr Eugene Dubossarsky
Dr Eugene Dubossarsky
Business Analytics Leader

12.45pm Networking Lunch
2.00pm

Panel Discussion : Exploring the Disruptive Potential of Big Data as A Game-Changing Technology
This session will act as a discussion platform for key industry players to discuss the potentials of big data analytics. Attendees are encouraged to voice out their honest opinions on the current pressing issues

  • What is the potential for big data to fuel technological disruption?
  • How do you leverage on data assets and deploy tools that lead to prescriptive actions?
  • How can organisations scale up their big data implementations for customer engagements?
  • What impact is it having on emerging technologies and how will it impact the conventional IT departments?

Panelists:

Tony Gruebner bnw
Tony Gruebner
GM, Customer Operations
Sportsbet

Chris Buxton bnw
Chris Buxton
CTO
Statistics New Zealan

03.00pm

Afternoon Refreshments and Networking Session

03.30pm

Extended Presentation: Design Thinking and Data Science: The Natural Synergy and Practical Implications

Dr Gnana Bharathy
Dr Gnana Bharathy
Consultant
Systems Wisdom/NSW Health

04.45pm

Closing Remarks by the Chairperson

Nick Tate bnw
Nick Tate, PhD

Head of RSDI

Research University of Queensland

5.00pm

End of Day One

Agenda Day 2: 3 February 2016

Agenda Day 2: 3 February 2016

09.00am

Opening and Welcome Remarks by the Chairperson

Nick Tate bnw
Nick Tate, PhD
Head of RSDI
Research University of Queensland

09.15am

Keynote Address : Unlocking the Potential of Unstructured Data to Drive Business Value

  • Addressing the challenges of extracting unstructured data
  • Integrating unstructured data with structured information for smarter insights
  • Gaining competitive advantage with deeper, richer and accurate business insights as a new source of technology

leif hanlen
Leif Hanlen
PhD
Technology Director
National ICT Australia

10.00am

Expert Presentation: Providing a “Trust Framework” to Enable Data Exchange in a Secure, Private and Well-Governed Environment

Companies want to exchange data with each other to generate a better understanding of their customers. For example, if an airline can tell the customer’s bank the of an upcoming overseas traveling dates, the bank can avoid blocking of the credit card for overseas transactions, offer foreign currency exchange or travel insurance plans. This leads to better service for customers, stronger relationships between companies and their customers and better business outcomes.

Steven Millward
Steve Millward
Commercial Director
Data Republic (owned by Westpac)

10.45am

Morning Refreshment and Networking Session

11.15am

Expert Presentation: Deploying Social Media & Social Network Data Analytics to Predict Emerging Social Trends

Social media and networks are a popular place for people to express their opinions about consumer products, to organize or initiate social events, or to spread news.  Some questions would be asked in order to understand the social media and social networks: how can we detect and predict the emerging social events? How can we predict the propagation patterns of online micro-blogs? How can we understand people’s opinions and sentiment about current issues, new products, or important social events? This talk is to discuss the techniques used in social media and social networks data mining.  A few application systems will be reported to answer the above questions.

xueli
Dr Xue Li
Professor
Data and Knowledge Engineering Division
School of Information Technology
University of Queensland

12.00am

Case Study with Qantas Airways: Flying High with Qantas Loyalty’s Frequent Flyer Programme

  • Turning data into new visibility, insights and business intelligence
  • Leveraging on actionable big data insights to develop an agile customer-centric culture
  • Delivering meaningful experience by anticipating and responding to customer needs and thoughts
  • Offering better service performance and satisfaction with improved customer interactions

Con Menictas bnw
Con Menictas, PhD
Senior Statistician
Qantas Loyalty – Qantas Airways

12.45 Networking Lunch
1.45pm

Keynote Address : Leading the Data Analytics Centre of Excellence for a Holistic Approach in the Public Sector

  • Encouraging agencies to share information, skills and help identify trends useful for shaping government policy
  • Improving public administration across the public service sector via data matching and data sharing
  • Building analytics capability across government to reduce double reporting load for business organisations

ATO_DrGraco_01 (1)
Warwick Graco
Senior Director, Operational Analytics
Australian Taxation Office

2.30pm

Big data: How privacy can drive success?

  • Big data, analytics and the Privacy Act
  • Understanding the potential risks
  • Using privacy by design to secure customer information and confidence

Este_Darin-Cooper
Este Darin-Cooper
Director
Regulation and Strategy
Office of the Australian Information Commissioner

03.15pm Tea Break
03.45pm

Think Tank: Connecting the Data Dots of the Path to Loyalty for Optimum Customer Insight

This session will outline the 5 main essential data points for any brand along the path to loyalty in a high competitive environment. It will act as a discussion platform to brainstorm on how they can be connected in a big data driven world along with case studies.

Sue Temple bnw
Sue Temple
General Manager – Loyalty
Woolworths

4.15pm

Closing Remarks by the Chairperson

Nick Tate bnw
Nick Tate, PhD
Head of Research Data Storage Infrastructure (RDSI) Project
University of Queensland

Christian Wood
Christian Wood
General Manager, Journey Information and Digital

NSW Roads and Maritime Services

04.30pm

End of Day Two

 

Big Data presentations were well-thought out. There were some insights into architecture and used case studies. It is a worthwhile event and look forward to these being continued.

K.Ari

MIMOS Berhad

A good mix of technical and non-technical insights to Big Data Analytic. Relevant Big Data Players as exhibitors is a commendable effort.

Azlina Yassin

Ministry of Finance Malaysia

It is a good event. This event is recommended for all the IT practitioners out there.

Khairul Nazri Lokman

Petronas ICT Sdn Bhd

GALLERY

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